Influencing without Authority (ACRL Active Guide #2)--eEditions e-book
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- Description
- Table of Contents
- About the author
Preface
Introduction
Influence and Authority
Using this Book
Defining your Situation
Foundations of Influence
Ethics
Psychology
Power
Your Audience
Starting in the Right Place
Choosing a Target
Beyond Demographics
Your Message
Knowing your Purpose
The WIIFM
Appealing to Reason
Appealing to Emotion
The Call to Action
You
Making a Personal Commitment
Assessing your Credibility
Enhancing your Credibility
The Context of Influence
Influencing up the Hierarchy
Influencing with Tact
Conclusion
Preface
Introduction
Influence and Authority
Using this Book
Defining your Situation
Foundations of Influence
Ethics
Psychology
Power
Your Audience
Starting in the Right Place
Choosing a Target
Beyond Demographics
Your Message
Knowing your Purpose
The WIIFM
Appealing to Reason
Appealing to Emotion
The Call to Action
You
Making a Personal Commitment
Assessing your Credibility
Enhancing your Credibility
The Context of Influence
Influencing up the Hierarchy
Influencing with Tact
Conclusion