Linda Wallace

Linda Wallace is co-founder and partner of Library Communication Strategies, a consulting firm for libraries. She was formerly director of the ALA's Public Information Office, where she developed and implemented creative strategies for National Library Week, Library Card Sign-Up Month, Teen Read Week and many other public awareness campaigns. Wallace is the author of Libraries, Mission and Marketing: Writing Mission Statements That Work. She has written and edited many other ALA publications, including the Campaign for America's Libraries @ your library?toolkits for public, school and academic libraries. A journalism graduate of Ohio University (Athens), Wallace worked as a newspaper reporter before becoming community relations coordinator for the Mideastern Michigan Library Cooperative, a system with more than 40 urban, suburban and rural public libraries, based in Flint. She received two Addys and two John Cotton Dana special awards for her work there and was named "Librarian of the Year" by the Flint Area Library Association.